Medical Billing Outsourcing - E-Myth Lesson in Cultural Gap Discovery [Insurance:Medical-Billing] The risk-benefit analysis of medical billing outsourcing typically invokes five kinds of argument: balance sheet, performance, control, focus, and zero-sum game. The debate then boils down to a checklist of a dozen steps for vendor selection. Nevertheless, it is often the case that even the most accommodating service, which passed the most stringent scrutiny, fails to meet the simple billing needs of a small and seemingly easy to serve practice. The question then becomes two-fold: first, when to outsource medical billing, and second, what defines a reliable set of criteria for selecting a good medical billing service?
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